THINK PINK with POSH
October is the month for Breast Cancer Awareness! According to BreastCancer.org, Breast Cancer is the most commonly diagnosed cancer among women in America after skin cancer. It is estimated that nearly 30% of newly diagnosed cancers in women will be breast cancers in 2015.
These are our mothers, daughters, sisters and aunts. They are our friends and coworkers. What if there was a POSH way to make an impact and show your support for these women you love?
Now you can! When you buy any POSH piece this October, you give back 10% of your purchase to Breast Cancer Research.
“Giving back to Breast Cancer Research is important to me personally because my wife was diagnosed 5 years ago,” says Joe Wein, POSH Mommy CEO. “I am in awe of the quiet confidence that my wife showed at each step in her treatment. Thanks to dedicated researchers and continuous funding towards this cause, she had a positive outcome. There is still more progress to be made and the team at POSH would like to take part in finding the cure!”
It’s time for you to THINK PINK. What better way to pay tribute to a cause that touches so many than to wear our special Breast Cancer Awareness Brooklyn Bar?
Featuring our tourmaline birthstone for October, this Brooklyn Bar makes a beautiful, personalized statement of support and solidarity. And, as with all POSH pieces, you can make it completely your own with a name or a phrase in your choice of silver, yellow gold or rose gold metal.
“Breast Cancer Awareness has always had a special place in the hearts of our team at POSH Mommy,” explains Ali Krebs, POSH Mommy Founder. “We’re excited to THINK PINK for another October and make a difference by bringing our special POSH touch to the cause!”
We know that virtually everyone has been touched by cancer in some way. We also know that birthstones are not limited to just birthdays. They can be used to show school spirit, flaunt your favorite color or support a cause you hold close to your heart. While pink is reserved for Breast Cancer, each diagnosis has its own color. No matter which cancer has affected your own life or that of a loved one, you can chose the right stone color to add to your personalized bar, loops, discs, squares and more.
Where should you start? Reference this handy visual of all our POSH birthstones, as well as a list of common cancers and their colors for awareness.
If you can’t find the right color for you, remember that a diamond is always a great idea. Representing purity and cleanliness, it can stand in for any disease or cancer!
Our beautifully simple birthstone collection is the perfect POSH way to show support or pay tribute during this month of cancer awareness. And, don’t forget, 10% of your POSH purchase in October will go towards Breast Cancer Research.
To browse pieces and play around with personalization, come visit our website.